Truss Engage
MARKETING SYSTEMS DESIGNED AROUND YOUR BUSINESS

Turn more inquiries into real revenue.

We study how your leads, team, and internal processes work, then connect your paid ads, website, CRM, and WhatsApp into one automated growth system.

Paid MediaWebsitesLead ManagementCRM WorkflowsWhatsAppAutomationAI-Assisted Systems
Search lead SLAs, WhatsApp bots...
Live Sync
SERVICE 01: LEAD RESPONSE & SPEED SLA Response: 2.8s
WA
Aesthetic Clinic LeadMeta Ad

"Requested skin consultation..."

Auto-Dispatched (2.8s)
WEB
Property Management LeadWebsite Form

Owner assigned & follow-up active

Owner Assigned
STATUS: ACTIVE WORKFLOW MOCKUP* For illustrative purposes only
The Leaky Funnel Bottleneck

More leads will not fix a broken process.

Many businesses invest in advertising without fixing what happens after an inquiry arrives. Leads enter through different channels, responses are delayed, follow-ups are inconsistent, and revenue leaks away invisibly.

01

Leads are answered too late

A potential customer submits an inquiry, but the right person does not respond quickly enough.

02

Follow-up stops too early

One unanswered call is treated as a dead lead, even when the customer may still be interested.

03

Information is scattered

Lead details are spread across WhatsApp, spreadsheets, inboxes and individual employee phones.

04

Nobody owns the next action

The business receives the inquiry, but there is no clear owner, deadline or escalation process.

05

Marketing and sales disconnect

The business knows how many leads arrived, but not which campaigns created real opportunities.

06

Manual work consumes the team

Employees spend time copying information and checking systems instead of serving customers.

Connected Growth Architecture

Built for speed, accuracy, and seamless scale.

Every element of your marketing, communication, and pipeline is unified into a single responsive operational engine.

⚡ 4-Second Speed SLA

Instant WhatsApp Lead Dispatch & Qualified Bot

Never let an ad lead cold-call wait. Inquiries from Meta Ads, Google Ads, or website forms trigger instant personalized WhatsApp conversations to qualify intent and book consultations.

AUTOMATED WHATSAPP SEQUENCESTATUS: ACTIVE
BOT

"Hi Ahmed! Thanks for requesting a consultation. Which package are you looking for?"

Delivered in 3.2s • Read
"Option A: Custom Operations Audit"

Automated Multi-Step Workflows

Connect webhooks, CRM updates, email notifications, and team assignments into clear, resilient automation paths.

1. Meta Ad InquiryTrigger
2. CRM Tag & BotAction
3. Assign Sales RepNotify

100% Pipeline Visibility

Track exact lead sources, conversion timestamps, assigned owners, and deal values in one clean pipeline.

Al Maktoum Facilities
High Intent • AED 120,000
Proposal Sent

Actionable Growth Analytics & Insights

Stop guessing which ads or campaigns deliver actual revenue. Track lead-to-close metrics, response latency, and ROI in real-time.

3.8s
Lead Response
+42%
Close Rate
0 Lost
Missed Inquiries

We design the system after understanding the problem.

Every business has different customers, team structures, tools, and operational constraints. That is why we do not begin by recommending a chatbot, CRM, or automation platform.

We begin by understanding your exact business bottlenecks:

Understand the process first. Automate only what creates measurable value.
Where inquiries originate
Information to collect
Who owns each opportunity
How fast to respond
What follow-up comes next
Where judgement is needed
What can be automated
How outcomes are measured
Connected Capabilities

Services built around how you work.

We build and connect the components your business process actually requires, from first ad contact through to sales follow-up and operational automation.

A conversation first. A recommendation second.

We do not decide the solution before understanding your business. Our process separates the problem from the tool so that every recommendation has a clear reason.

Conversation

Tell us what is happening

Message us on WhatsApp with your business type, current process and the main issue you want to improve.

Audit

Initial systems conversation

We discuss your business, current workflow, tools and the result you want to improve, to see if there is a fit.

Roadmap

Workflow and opportunity audit

We map the existing process and identify delays, manual work, missing ownership and lost opportunities.

Implementation

Roadmap and implementation

We explain what should be automated, what stays human, and how success is measured, then configure and test it.

Improvement

Adoption and improvement

We monitor the agreed process, resolve gaps and improve the system based on how your team actually uses it.

Systems adapted to the way your industry works.

The underlying principles may be similar, but patient inquiries, business setup consultations, ecommerce operations and professional-service leads should not be handled through identical workflows.

Experience across the full journey, not one isolated tool.

Effective systems require an understanding of what happens before and after the automation. Our experience covers advertising, websites, lead management, customer communication, ecommerce, and operational workflows.

Paid media and lead generation

Experience managing performance advertising and lead generation for service and real-estate businesses.

Lead notification systems

Experience connecting lead sources with WhatsApp notifications, Google Sheets and internal processes.

Conversational assistants

Experience building assistants that collect information, answer routine questions and guide customers forward.

Ecommerce automation

Experience creating Shopify stores and workflows such as out-of-stock monitoring and internal alerts.

AI-assisted research

Experience building AI research workflows for hospitality prospecting and information collection.

Websites and social media

Experience creating business websites, ecommerce stores and social media systems for the wider journey.

Founder & Systems Strategist

Built from inside the problems businesses often ignore.

Buhari Sayed is a Growth and Automation Consultant with more than five years of experience across paid media, websites, ecommerce, social media, lead management, and AI-assisted automation.

Having worked across real estate, clinics, hospitality, and ecommerce, Buhari Sayed has seen that businesses rarely suffer from a lack of tools. The bigger problem is that their tools, teams, and processes do not work together.

"I do not sell automation for the sake of automation. I build practical, high-impact systems around real business needs."

Practical thinking on marketing, follow-up, and automation.

Explore guides and observations about the operational problems behind advertising performance, customer response, and business automation.

Questions before we start

Everything you need to know about our audit process, custom integrations, and system rollout.

We review the information you share and ask a few questions about your business, current process and desired result. If the problem appears suitable, we arrange a focused conversation to understand it properly.

Direct Consultant Access

Tell us where your process is breaking down.

You do not need to know which CRM or workflow software you require. Send us a quick WhatsApp message explaining your business model, where inquiries are getting stuck, and what outcome you need.

NO PREBUILT PACKAGES • DIRECT STRATEGY AUDIT • FAST 24-HOUR RESPONSE